Transforming Marketing Through AI
CI Group is an integrated marketing agency that combines creativity, strategy, and innovation to empower brands. We actively embrace the transformative power of AI and partner with clients to help navigate its complexities, share its potential, and deliver impactful, results-driven solutions.
AI is reshaping marketing as we know it. And while it’s clearly a powerful tool, adopting it into your tried and tested workflow can feel daunting. We want to help you:
● Understand AI’s potential and identify where it can deliver the most impact for you
● Implement AI safely and ethically
● Maximize your ROI by utilising AI effectively for measurable results.
AI that empowers:
We’ll give you the tools to unlock AI’s potential safely and strategically. With our AI roadmap, we can educate, demonstrate, and guide you through the evolving AI landscape.
Designed for success: We combine our AI expertise with marketing innovation across six key areas:
Experiential and Events
Enhancing events and rewards with AI-driven personalisation
Data Insights & Predictive Analytics
Using AI to turn data into actionable strategies and predictive insight
Digital Strategy
Diving deep into consumer trends and developing campaign strategies that are informed by AI analytics
Creative Design and Branding
Strategic branding and creative from a talented team of designers, whose deep understanding of AI enhances their capacity for truly original design
Digital Experiences
Designing seamless digital experiences, enhanced by AI
PR and Strategic Communications
Integrating AI-driven sentiment analysis into strategic communications
Our Work
Our Awards
Discover the Power of AI for Your Business
Curious about how AI can enhance and transform your business?
Let CI Group guide you with one of our tailored AI workshops. Designed to meet your unique needs, our workshops aim to:
Educate – Breaking down AI concepts in simple, actionable terms
Explore Opportunities – Helping you identify areas where AI can add value to your business.
Provide Clarity – Outlining safe and ethical implementation strategies.
Latest Insights
Event PR: How to Get Journalists to Show Up (and Show Interest) in a Hybrid Event World
In the old days, getting journalists to attend an event was all about a sharp invite, a compelling hook, and a great canapé. But now? It’s a different game. Today’s media landscape is fragmented. Journalists are more stretched. Content creators now sit alongside traditional press on guest lists. And while live interaction is powerful, the […]
What Today’s Millennial and Gen Z Parents Expect From Baby Brands
Millennial and Gen Z parents aren’t just a new generation of consumers – they’re bringing an entirely new set of expectations to the parenting and baby industry. For brands in this space, that means rethinking not just what is being sold, but how, where, and why it’s being communicated. These parents are digital natives. They’re […]
The LinkedIn Sales Explosion: Does Social Selling Really Work in the Channel?
There’s been a noticeable shift in how sales teams, especially in the channel, are building relationships — and LinkedIn is right at the centre of it. What used to be a platform for job hunting and occasional updates has turned into a full-scale business development tool. Connection requests are now often the first touchpoint in […]
