BREAKING DOWN THE NUMBERS
of large UK companies have incorporated at least one AI technology into their operations.
of UK shoppers prioritise tailored offers powered by AI, influencing their purchasing decisions across online platforms and social media.
of businesses leveraging AI-driven personalisation have reported growth, with 62% noting enhanced customer retention.
of companies have integrated generative AI into key operations.
TRANSFORM AI POTENTIAL INTO REAL BUSINESS IMPACT
Whether you’re just starting your AI journey or refining your strategy, this event offers exclusive insights, real-world case studies, and expert guidance to help you cut through the noise and make AI work for your business.
AN UNMISSABLE OPPORTUNITY
Set in the stunning Hesdin Estate, Westbury (BA13 4GF) this exclusive executive event goes beyond surface-level AI discussions, offering thought leadership, collaboration, and world-class hospitality.
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KEY INSIGHTS & DISCUSSIONS
AI Trends Shaping Business
Discover the AI advancements that will define the next five years, from generative AI to automation. Learn how businesses are applying these innovations to drive measurable outcomes.
AI for Competitive Advantage
Explore how AI is enhancing customer experiences, automating operations, and driving strategic decision-making across industries.
Future-Proofing Your Business
As AI adoption accelerates, what are the key governance, security, and ethical considerations leaders need to address?
The Workforce of Tomorrow
AI is reshaping skills, productivity, and leadership—how can businesses empower teams to work with AI, not against it?
Practical AI in Action
No vague theories – real-world case studies showcasing how AI is delivering tangible business impact today.
Industry-leading speakers sharing how AI is shaping business today.
Engaging AI discussions with actionable insights you can implement immediately.
AI is no longer just an emerging tool – it’s redefining how businesses scale, compete, and engage customers.
But with the rapid evolution of AI, leaders face a critical challenge: separating real business opportunities from short-term trends and turning AI potential into measurable success.
At CI Group, we’re at the forefront of AI-powered marketing and business innovation. Our exclusive senior-level event will bring together industry leaders to explore the real-world impact of AI and how businesses can integrate it effectively for long-term success.
OUR CLIENTS
Register Now To Attend
CBE
Changing Behaviours for Climate Action
Sustainability is vital for our planet’s survival and creates a new lens through which business is viewed.
Our last Changing Behaviours’ Event (CBE) discussed how leaders can push their businesses beyond carbon neutrality and improve accountability against sustainability goals. The 6th in our series of annual CBE events, each inviting guests to offer a unique perspective on ‘Changing Behaviours’ from their professional and cultural experience.
Mind the Gap: Is Your Team’s AI Knowledge Holding You Back?
Your team has access to the most powerful business tools we’ve seen in a generation. They’re using them every day. But there’s a catch – most of them are learning through trial and error, piecing together knowledge as they go. Sound familiar? Here’s a reality check: while 70% of UK employees are now using AI […]
How AI-Powered Product Recommendations Drive Sales & Customer Engagement
Artificial Intelligence (AI) is revolutionising the retail industry, particularly in enhancing product recommendations. By analysing vast amounts of customer data, AI enables retailers to offer personalised shopping experiences, leading to increased customer satisfaction and higher sales. The Impact of AI on Product Recommendations AI-driven product recommendation systems analyse customer behaviour, preferences, and purchase history to […]
Understanding Generative AI in Workflow Automation
Generative AI refers to algorithms that can produce new content or solutions by learning from existing data. In workflow automation, it streamlines processes by automating complex tasks, enhancing decision-making, and reducing manual intervention. Benefits of Generative AI in Workflow Automation Enhanced Productivity: By automating routine tasks, generative AI allows professionals to focus on strategic initiatives, […]
How Secure Generative AI Marketing Tools Drive Business Growth—and How to Use Them Safely
The rise of generative AI in marketing has been impossible to ignore. From crafting compelling copy to automating audience interactions, these tools are reshaping how businesses engage with their customers. But amidst all the excitement, one question often arises: how secure are these tools? And more importantly, how can businesses leverage them safely to drive […]
2025 Corporate Events Trend Predictions: What’s on the Horizon?
As we step into 2025, it’s clear that corporate events are evolving to meet the changing needs of businesses and their people. Whether it’s a summer celebration, a winter conference, or a Christmas party, the focus this year is on creating memorable, meaningful, and inclusive experiences. Let’s take a closer look at the trends shaping […]
Finding Harmony Between AI and Creativity in Changing Behaviours
At CI Group, we’ve always believed in the power of creativity to connect, inspire, and drive change. But as artificial intelligence (AI) has become a more significant part of our world, the way we approach creative work is evolving. Understandably, there is scepticism about AI dehumanising creative work, and causing it to lose that human […]
How AI is Transforming Partner Management for Technology Channel Businesses
Managing partners effectively has always been a core challenge for IT channel businesses. Juggling multiple relationships, aligning goals, and ensuring partners have the tools and support they need can be overwhelming. Enter AI – a game-changer that’s making partner management more efficient, personalised, and proactive. Here’s how IT channel businesses can use AI to strengthen […]
How AI is Revolutionising Retail Supply Chains for Efficiency & Growth
The retail industry has always been about balancing supply with demand. Enter artificial intelligence (AI), a game-changer for optimising retail supply chains. By analysing massive amounts of data and providing real-time insights, AI helps retailers streamline operations, cut costs, and deliver a better customer experience. Here’s how adopting AI can transform your supply chain and […]
Will DeepSeek’s AI Success Ignite a New Open-Source Revolution?
How Their Transparency Might Shape the Industry In a move sending shockwaves through the tech industry, China’s DeepSeek has unveiled its latest AI model, R1, boasting capabilities that rival – and in some areas surpass – those of established giants like OpenAI. What sets DeepSeek apart is its unwavering commitment to transparency: the company has […]
Hyper-Personalisation: When AI Knows Your Customers Better Than You Do
By leveraging artificial intelligence (AI), businesses can analyse vast amounts of data to deliver highly tailored experiences—sometimes even anticipating customer needs before they arise. This shift prompts an intriguing question: could AI actually understand your customers better than you do? From Personalisation to Hyper-Personalisation Traditional personalisation focused on broad segmentation, grouping customers by demographics […]
Are AI-Generated Influencers the Future? Pros, Pitfalls, and Marketing Impact
Are We Ready for AI-Generated Influencers? The Pros and Pitfalls The rise of AI-generated influencers marks a fascinating shift in digital marketing. These virtual personas, crafted through advanced AI and computer graphics, present a blend of opportunities and challenges for brands navigating this rapidly changing landscape. As we consider their place in modern campaigns, the […]
Generative AI for Video Campaigns: From Ideas to Stunning Visuals
Generative AI uses algorithms to create new content, such as text, images, and videos, by analysing patterns in existing data. For video production, this means AI can generate realistic visuals, animations, and even avatars from simple textual inputs or minimal resources. Platforms like Synthesia, for example, allow businesses to create lifelike video avatars for corporate […]
AR and AI in Events: How 2025 is Shaping the Future of Immersive and Personalised Experiences
As we stride through 2025, two transformative trends are reshaping the events landscape: Augmented Reality (AR) and AI-powered networking. We see these technologies not as fleeting novelties, but as strategic tools to deliver richer, more personalised experiences that meet the evolving expectations of attendees and organisers alike. Augmented Reality: Elevating Engagement AR has evolved […]
Mastering Marketing Impact: Creativity, Alignment, and AI-Driven Transformation
At the core of effective marketing is alignment. When marketing and sales teams operate with shared goals and measurable KPIs, campaigns are more focused, and outcomes are optimised. Creativity remains essential in engaging sophisticated B2B audiences. Innovative campaigns, underpinned by strategic insight, can cut through the noise, building meaningful connections with customers. Our Generative […]
Cracking the Code: Growth Through Technology Channel Marketing in 2025
The IT Channel’s Growing Complexity The IT Channel continues to evolve rapidly, becoming more competitive and complex with each passing year. Distributors, OEMs, and resellers are no longer just partners in a supply chain—they are now integral collaborators in creating value-driven ecosystems. For businesses in the channel, channel marketing is no longer optional; it is […]
Technology’s Role in Shaping Modern Education: Trends and Innovations
The education sector is evolving rapidly, and technology is at the heart of its transformation. Schools, colleges, and universities are adopting innovative tools to enhance teaching and learning, improve accessibility, and streamline operations. With events like Bett showcasing the latest advancements, it’s a great time to explore how tech is shaping the future of education. […]
The Struggle of Technology Channel Players: How ABM Can Lead to Success
The Struggle of Technology Channel Players For many in the IT channel, one persistent challenge is connecting with the right decision-makers. The B2B buying journey is more complex than ever, with long sales cycles, diverse stakeholders, and intricate buying committees. The sheer pace of technological advancement also means that solutions must be delivered faster while […]
How AI is Shaping the Future of Business Analytics
If someone told us a decade ago that algorithms would soon predict customer behaviour, optimise supply chains, and even suggest the best time to send an email, you might have raised an eyebrow. But here we are, and AI is doing all that and more. It’s not just transforming industries; it’s reshaping how businesses make […]
Marketing Tools Using Generative AI: What Every CMO Needs to Know
Generative AI is the hottest topic in marketing right now – and for good reason. Tools like ChatGPT, Jasper, and DALL·E are revolutionising how brands create content, connect with audiences, and streamline processes. But as with any new technology, there’s a balance between excitement and caution. If you’re a CMO wondering how generative AI can […]
AI Predictions in the IT Channel for 2025
AI continues to shape the IT channel landscape, and its influence has only accelerated in recent years. In 2024 alone, AI adoption jumped from 50% to 72%, and enterprise AI transactions surged by nearly 600%. This year, we’ve seen it become more integral in automating sales, enhancing customer engagement, and fine-tuning inventory management, offering tangible […]
The Power of Generative AI: A Roadmap for IT Channel Marketing
Generative AI isn’t just another tech buzzword – it’s a game-changing tool that’s reshaping how businesses think, work, and grow. For CI Group, the opportunity to embrace this innovation isn’t just exciting – it’s essential. By understanding and tapping into the power of generative AI, we can open doors to smarter strategies, fresh creativity, and […]